Has this ever happened to you? You’ve had a negative experience with a company. Maybe you’re even a little mad. Maybe really mad. You call them up to try to deal with the problem, and you get an excellent customer service representative on the other end. You’re treated with respect and courtesy, and your problem gets solved. How does that change your attitude?Maybe that has actually happened to you, or maybe it’s just what you wish would happen. Either way, you know that a positive customer service experience can change your opinion about a business. One good customer service employee can change you from a disgruntled (probably “former”) customer into someone who might be happy to do business with them again.One properly trained, positive person can make the difference. And that’s the case in every customer interaction – whether that customer is satisfied, disgruntled, or, perhaps most important, potential.

Are your current and potential customers having a great experience when they contact your business? Are you at risk of losing business because of “gaps” in your service? It might be time to review your customer service practices to make sure you are at the top of your game – and you can do that with our new non-credit course, Customer Service Excellence.

This course is for insurance professionals who want to improve their customer service skills. It is good for administrative employees like receptionists and customer service reps, but anyone who works with clients can benefit from this training.

Customer Service Excellence was developed by CEU.com in partnership with Business Training Works (www.businesstrainingworks.com). Click Here to sign up for this course.

How about you? When has good (or bad) customer service influenced your buying decisions? Do you have a great customer service rep who is helping you to build your business? Share your stories and thoughts with us in the comments.